A badly handled crisis is one of the greatest risks to the reputation of any organisation. But while crises can’t always be avoided, if they're managed well they even be turned into an opportunity.
That’s where a well-prepared team and its communications are worth their weight in gold. A good crisis plan, thoughtfully prepared and skilfully executed, can stop a crisis from becoming a catastrophe.
At Jersey Road PR, we provide hands-on support for you and your team by helping you respond to the media and stakeholders and develop and activate a clear strategy.
We can also train you and your team in how best to respond in a crisis. We'll not only help you understand how to create and implement your own crisis comms plan, but how to respond proactively and reactively - and even turn a crisis into an opportunity.
Generating positive word-of-mouth communication often feels as elusive as creating the next “viral” video. It’s not something that can be created, it has to be organic. Wrong. Here are three simple steps to encouraging people to start talking about your organisation.
